首先,给大家介绍下什么是营销型网站?
First of all, to introduce what is the marketing type site?
营销型网站是以营销为目的而建的网站,普通网站多以企业展示所用,
营销型网站建设更具针对性和目的性,而且具有推广和优化的功能。营销型网站是对网站的发展,整合了各种网站营销理念和网站运营管理方法,是企业网站建设与运营维护一体化的全程网络营销模式。
Marketing type website is to marketing as a purpose built site, common website to show the enterprise, marketing type website construction more targeted and purpose, but also has the function of promotion and optimization. Marketing type website is the website development, integration of various kinds of web marketing concept and site operation management method, is the enterprise website construction and operation maintenance of the whole network marketing mode of integration.
为什么现在企业的选择趋向于营销型网站?
Why are the choice of enterprises tend to marketing type site?
如何盈利是一家企业需要考虑的重要问题。
How to make profit is an important issue to be considered in a business.
在早些年,如我作为销售人员去拜访我的客户,我会告诉他,在快速发展的今天,传统的销售模式已经不能满足你未来的发展,网络的线上展示和线下销售结合才是您得以发展的条件。而几年后的今天。如我再去拜访这位客户,我会告诉他,在信息泛滥的互联网上,贵公司的网站不能只是为了展示企业形象了。时代在进步,时间就是金钱的今天,如何让用户更高效的了解到贵公司的网站才是最重要的。而如何让用户更高效的了解到您的网站呢?
In the early years, as I as a sales staff to visit my clients, I will tell him, in the rapid development today, the traditional marketing model has been unable to meet you in the future, the network line display and off line marketing combination is you can develop conditions. And a few years later. As I went to visit the customer, I will tell him, in the flood of information on the Internet, your website can not only to show the image of the enterprise. In the progress of the times, time is money today, how to let the user more efficient to understand your company's Web site is the most important. How to let the user more efficient to understand your site?
是啊。如何能在信息泛滥的互联网上突出自己的网站,让用户了解到您的网站呢?
Yeah. How to highlight their sites in the flood of information on the Internet, let users know that your site?
有人会回答说:做百度竞价?做优化?没错,是的我们可以利用这些来做,做过百度竞价的客户应该非常能体会竞价之贵。从公司的成本考虑会选择网站优化。说了这么多,现在我们来说说今天的主题:营销型网站在
SEO网站优化方面的好处?
Some people would say: do Baidu? Do optimization? Yes, yes we can use them to do, did Baidu for customers should be very appreciate for your. From the company's cost considerations will choose the site optimization. Said so much, now we are going to talk about today's topic: Marketing type site in the good aspects of SEO website optimization?
1.网站设计更人性化。
Website design more humane.
营销型网站的总纲是首页分流,内页成交。作为一个有营销理念的专业设计师,在设计效果图的同时就会就会将这种理念贯穿网站的始末。通过将SEO概念融入网站的前台设计和简洁的程序代码,域名选择,功能规划等方面。交给客户一个带有搜索引擎优化元素,符合搜索引擎规范的网站。省略花哨的、无意义网页,营销网站的每一个页面都将会在产品销售过程中发挥作用。把焦点放在网站的使用性、信息结构和最好的优化行径。让浏览者可以快速查找产品,联系方式,来电咨询。
Marketing type site are the shunt, the inside pages of the transaction. As a marketing concept of professional designers, will be in the design at the same time will this idea throughout the site experience. The concept of SEO into the design of the site and concise code, domain name choice, function planning etc.. To the customer with a search engine optimization elements, in line with the search engine for web site. Omission of fancy, meaningless webpage, every page marketing website will play a role in the process of product sales. Focus on the website usability, information structure and the best optimization. Let your visitors can quickly find the products, contact information, call the advisory.
2.在行业内有个说法:
There is a saying in the industry:
营销型网站是孩子,客户是爹,网络公司是娘。为什么会有这种说法呢?在刚接触营销型网站时,还不太能了解这句话,但在实践中我明白了,一个会说话的营销型网站是需要网络公司的工作人员与客户紧密合作沟通的。双方需要有良好的沟通从而了解客户的产品以做出适合公司网站的文案,产品文案的好坏也决定了您与您的客户之间是否能建立起一座桥梁,通过合适的文字条理去建立客户对企业与产品的信任。明晰的结构、诱饵性产品介绍与灵动的互动技术,以触发潜在客户购买动作为目的的
网站建设方式。如果网站设计的非常符合搜索引擎优化,那么不用花一分钱就可以在Google、百度、Yahoo等搜索引擎中获得较好的排名,从而让搜索引擎源源不断的给你带来客户。
Marketing type site is the child, the customer is the father, the network company is the mother. Why is that? In the marketing type site, also don't understand this sentence, but in practice, I understand, a talking marketing type site is the need of network company staff work closely with customers to communicate. Both sides need to have good communication and understanding of the customer's product to make suitable website copy, copy also determines the quality of products between you and your customers can set up a bridge, through the appropriate word order to establish the customer to the enterprise and the product of trust. Interactive technology structure, bait products introduction and gives clear, to trigger the potential customers to purchase action for the purpose of the website construction. If the website design very accord with search engine optimization, then do not have to spend a penny can get good rankings in Google, Baidu, Yahoo and other search engines, so that the search engine everfount bring you customers.
3.营销型网站营销的是内容,目的是提高网站的转化率。
Marketing type website marketing is the content, the purpose is to improve the site conversion rate.
在提升网站转化率的同时我们需要对访问量进行分析,以获得更多的目标客户。上海市欧博官网督畔信息技术有限公司中国是上海地区最专业的营销型网站建设和网络营销服务提供商,坚持服务为本,用户第一的理念,为众多企业解决了网络营销老大难的问题,帮你建立一个拿到手就可以赚钱的网站,为您的企业快速的发展提供强劲的动
力。
In the ascension site conversion rate at the same time, we need to access the content analysis, in order to get more customers. Luxuries China is the most professional marketing type website construction and the network marketing service provider in Beijing, adhere to service - oriented, customer first philosophy, solves the difficult problem of network marketing for enterprises, help you build a hand can make money site, provide strong for your enterprise development fast
Nexuiz.