炎炎盛夏，暑假来临。假期什么最热？我们都知道每当了暑假，各大中小学生一放假，网站的访问率迅猛提升，其中最多的要数小游戏网站了。而小游戏网站在平常的时候就是各大上班族的最爱，在繁忙的工作中，小游戏是休闲娱乐放松心情的最佳选择。转眼暑假已经过了一大半了，在还剩一个月的时间里，小编在此和各位同仁分享交流一下小游戏网站的发展与设计。
Scorching summer, summer vacation. What holiday hot? We all know that when the summer vacation, the students a holiday, the site visit rate rapid promotion, one of the largest number of little game site. But the little game site in the ordinary time is the office worker's love, in the busy work, the game is the best choice for leisure and entertainment to relax. In the summer vacation is over a half, left in a month's time, small make up to share in this design and development of communication about the little game site and colleagues.
首先，小游戏这个行，该不该入，是不是有发展空间。小游戏网站发展了很多年，其实已经发展出了很多很不错的网站，但是小游戏网站是不是有更多发展空间呢？答案是有的。现在的小游戏都是很简单，但是女性游戏一直停留在装扮类，很多有名的国外游戏，P2P游戏之类的游戏，很多人都很想玩，资源又非常非常少，这一类游戏的市场还是非常之大的。而且小游戏网站也没有一个垄断的大网站，想要发展还是有空间的。因此很多草根站长们如果还在为该建设什么样的网站而烦恼时，不妨可以从事小游戏网站的建设，只要努力草根站长们一定可以创出一片天地的。
First of all, the small game, this is it right? The, development of space. Little game site has been developed for many years, it has developed a lot of very good web site, but little game site is it right? There is more space for development? The answer is yes. Now the game is very simple, but the game has been stuck in the women dress, many famous foreign game, P2P game like the game, a lot of people like to play, but very few, this kind of game market is still very large. But little game site does not have a monopoly of big website, want to develop there is still space. Therefore, many grassroots the webmaster if also for the site of the construction of what kind of trouble, may be engaged in the construction of small game, as long as the efforts of the grassroots webmaster can create a piece of heaven and earth.
据调查，4399在中国网站排名在33名。而其流量几乎是中国同类网站的TOP1。在2008年的调查数据中显示历史总搜索量为47621261，平均每日搜索40877次。这么一个风靡全国的小游戏网站是由草根站长李兴平创造，而今他已经是一名出色的家喻户晓的成功企业家。以4399这个成功案例来看小游戏网站的发展与设计总结为目标用户专一，页面设计简洁。
According to the survey, 4399 in Chinese website ranking in 33. The flow is almost similar sites in China TOP1. History shows the search volume is 47621261 in the survey data in 2008, the average daily search 40877 times. Such a popular national game site is created by the grassroots webmaster Li Xingping, now he was an excellent make known to every family of successful entrepreneurs. Taking the design and development of 4399 the successful case of little game site summary for the target user specific, page concise design.
首先我们要先定位一下小游戏
网站建设的目标用户，然后根据用户群体的特点“因地制宜”的设计属于这群目标用户的游戏网站。对于目标用户我们并不是盲目定位，如果没有清楚用户群体，那么在整个游戏网站的设计中只会事倍功半，没有什么起色。比如你要定位的目标用户是白领上班族，那么你在网站建设前期要先做好准备工作，调查白领的兴趣爱好以及他们工作压力的来源，然后对症下药的拟定小游戏网站的建设的整个框架，之后我们就可以真正着手准备建站工作了。
First, we must first locate the game website target user, then design according to the characteristics of "user group suit one's measures to local conditions" belongs to this group of target users of the game website. For the target users and not blindly, if there is no clear user groups, so just perceptibly in the design of the entire game site, no improvement. For example, you want to target users are white-collar workers, then you are in the construction site must first prepare, investigation of white-collar interests as well as the source of their work pressure, frame construction and an antidote against the disease for the whole game site, then we can really begin to prepare for the work site.
有些刚起步的站长们在小游戏网站的发展设计中，盲目跟风设计，没有定位好目标用户，导致网站发展刚开始虽然略有起色，却总是走不远，因此在09年的时候，很多人都认为小游戏网站的发展前景已经一片黑暗了，其实不然，在现在这么一个高速发展的时代，越来越多的人需要不同的方式来进行解压，有的选择运动，有的选择旅游，有的就会选择通过游戏来放松缓解压力，而其中的游戏就包括flash小游戏、单机游戏、网游等。
The development of design in the little game site some start-up webmasters, blindly follow the trend of design, no position the target user, causing the site to the beginning of the development is slightly better, but always not far away, so in 09 years time, a lot of people think that the future development of the small game site has a dark, in fact otherwise, is now in such a rapid development of the times, more and more people need to decompress in different ways, some choose to exercise, and some choice of tourism, some will choose the game to relax to ease the pressure, and the game will include flash small game, stand-alone games, online games and so.
其次我们来看一下小游戏网站的页面设计，作为一个
SEOER都知道网站的主页面是网站的门户，关乎着整个网站的今后的访问率和点击率等。在小游戏网站设计中当我们设定好目标用户后，就要根据目标群体的特点爱好开始进行页面的排版设计。例如你设定的是白领上班族，我们经过调查研究可以了解到，白领们经过一天紧张的工作后，一般不会话太多的精力去选择复杂的大型网络游戏，尤其是女性白领工作，这时候就会选择一些简单休闲益智的小游戏放松心情。
Then we look at page design little game site, as a SEOER all know site home page is the site of the portal, relates to the site of the future access rate and click through rate etc.. In the little game site design when we set the target users, according to the characteristics of the target group preference to start page layout design. For example you set are white-collar workers, we can understand that after investigation, white-collar workers after a hard day at work, is generally not too much energy to choose large network game is complex, especially the female white-collar jobs, it will choose some simple casual puzzle game to relax.
所以我们的首页面的关键词设计要以这些简单的小游戏为主，那些热门搜索的关键词以及热门排行的小游戏可以用不同的字体颜色或者特色的形式表现出来，方便用户搜索使用。而如果你的目标群体设定是中小学生的话，就要从小孩子的特点入手，页面设计尽量以一些可爱的卡通图片为主，这样既可以吸引小朋友的眼球也方便小朋友选择游戏玩乐。
So the design of the keywords we should take these simple little game, those who form keyword searches and top ranking game can use different font colors or special performance, is convenient for the user to search using. And if your target group setting is primary and middle school students, we must start from the child's character, page design as far as possible with some lovely cartoon pictures, it can attract children's eye is also convenient for children to choose the game play.
最后关于小游戏网站的发展前景很多人认为大多数小游戏网站发展缓慢，步履维艰。也有一些同仁认为小游戏网站现在竞争激烈不在具备暴利，但是我们要了解一点的是不具备暴利并不代表不能够盈利，每个创业都不是靠暴利营生的，而是需要放长线钓大鱼，不要急功近利通过脚踏实地一步步的努力奋斗而成就一番事业的。在此笔者认为小游戏网站的发展前景还是非常乐观的，尽管竞争激烈，但是在中国这个拥有庞大用户群体的土地上，小游戏网站还是非常有市场的。所以只要SEOER用心努力，你一定可以成为下一个李兴平，下一个一个成功的宠儿。
Finally, the prospects for the development of small game site a lot of people think that the development of most of the small game site slowly, said of an aged person. There are also some colleagues think little game site now fierce competition does not have sudden huge profits, but we have to understand the point is does not have the profits not profitable, each enterprise is not rely on the profits make a living, but need to go fishing, not instant success through stand on solid ground step by step efforts and achievements in career. In this paper the author believes that the future development of the small game site is still very optimistic, despite fierce competition, but in China it has a huge user groups on the land, little game site or very market. So as long as the SEOER effort, you can be the next Li Xingping, the next a successful.
