网站优化中需要注意的十个细节:
Ten details need to pay attention to the site optimization:
1.标题(title)
标题当中要包含站点的主要的核心的关键字,并且强力推荐在关键词后面使用公司名称,要使浏览者看完标题之后,对
网站建设有个印象,否则极大的影响着搜索引擎的排名提升效果。
The title to include the site's core keywords, and strongly recommend using the keyword behind the company name, to enable visitors read the title, have an impression on the site, or affect the search engine rankings effect.
2.meta数据
meta数据给我们提供了站点页面的非常重要的信息,meta数据包含标题,关键词,和描述。
Meta data provide important information of web page to us, meta data contains the title, keywords, and description.
3.反向链接
有些站点,不注重页面内容自身,其链接泛滥,从长远来看,这样只会有负面效果。其实这样从还是要首先考虑和一些好的站点做链接,一个好的链接胜过十个垃圾链接,还有只有内容好了,才能吸引浏览者,站点流量才能起来,进而才能让其它的更好的站点愿意交换链接。
Some sites, do not pay attention to the page content itself, its link flooding, in the long run, it will have a negative effect on. In fact, from or to the first consider doing links and some good site, a good link more than ten garbage link, and only the content is good, in order to attract visitors, site traffic can get up, and then let the other better sites to exchange links.
4.图片
不要太注重那些图片,表面上他们可能吸引读者,但是对搜索引擎来说只是徒劳,所以首先必须考虑站点内容布局素材等对搜索引擎友好,更容易被抓取,然后,在再适当的最站点进行修饰。
Don't pay too much attention to the pictures on the surface, they may attract the readers, but to search engine is futile, so we must first consider the site content layout material on the search engine friendly, more easily grab, then, modifying the site and most appropriate.
5.连续性和可维护性
关注自己的站点排名,不断的维护网站并进行内容的实时更新,一个如一潭死水的地方是永远都无法吸引浏览者的。
Pay attention to their rankings, ongoing maintenance and update website content such as a pool of stagnant water, a place is always unable to attract visitors.
6.注重用户体验
一些站点错误或功能的缺失将极大的浪费浏览者的时间,使浏览者不愿意再次浏览此站点,互联网当中,有问题的站点虽然不像那些口碑好的站点那么快的传播开来,但是也绝不会随着时间的推移而留住浏览者,,现在的浩如烟海的站点已经让浏览者目不暇接了,多从用户角度考虑。
Missing site error or function will greatly wasting browsing time, so that visitors don't willing to browse this web, Internet, problematic site although unlike those good reputation of the site so quickly spread, but never with the push to move and keep visitors, time, now the multitude the site has let visitors to explore, from the user perspective.
7.遵循搜索引擎的规范
SEO们必须遵循搜索引擎规范,而企业自主SEO更可能因为各类问题而违反SEO规则,这样将可能导致站点被除名或者其它的相关惩罚。
SEO must follow the search engine specifications, and the enterprise independent SEO more likely because of various problems and violate SEO rules, it may lead to site is removed or other relevant punishment.
8.关键词密度
它是整个页面中关键词所占总字数的一个比率。一般地,此数值范围在2%到12%,过高的关键词密度同样可待来负面效应,所以并非越多关键词越好,这绝对是错误的。
It is the key the whole page of a ratio of the total number of words. In general, this value in the range of 2% to 12%, high keyword density can also be negative effect, so is not the more the words better, this is absolutely the wrong.
9.错误关键字
还是要以客户为本,熟悉客户和目标受众的关键词搜索习惯是要点,绝不可使用一些无效的关键词,这样是无法带来流量的,即使站点内容做的再好。
Or to customer-oriented, keyword search habits with the customers and target audience is the point, never use some invalid keyword, it is unable to bring the flow, even if the site content to do better.
10.站点内容不够丰富
站点没有丰富的内容而随便堆积一些和站点不相关的内容你,这样表面上使站点“丰富”,但只会让用户觉得站点不够专业,甚至反感,这样是无法获得站点口碑的,没有用户作为支撑的站点何谈排名?
The site does not have rich content and easily accumulated some and not related to the content of your site, so that on the surface of the site "rich", but will only make the user feel site is not professional, even offensive, it is unable to obtain the site reputation, no user as a support site any talk about ranking?