1．目前搜索引擎对动态的抓取不是很理想，死链接、拖沓的URL都会让
网站制作对搜索引擎产生不友好的状态。所以我们第一步 要检查我们网在是否存在像：有无flash ，URL有没有静态掉。重复 页面，死链接是否提交了等等。
At present, the search engines crawl on the dynamic is not very ideal, dead link, procrastination, URL will let the website production is not friendly to the search engine. Repeat the page, dead link is presented.
２.网站的导航目的是为了引导用户更好的操作网站从而找到想要 的内容，所以在网站导航上我们要做到足够简单、实用，就算小白 也能够操作，同时在显眼的位置放置网站核心的栏目和导航。这样 更能突出网站的内容。看看笔者的宁房网就知道了，我们把核心栏 目放在了最显眼的地方，让用户第一就看到。
The site navigation is to guide users to better operation site to find what you want, so in the site navigation, we want to do is simple enough, practical, even if white can also operate at the same time, placed in a conspicuous place of the website core columns and navigation. This will highlight the content of the website. Have a look the Ning real network will know, we have a core column on the most prominent place, let the user first saw.
3，面包屑作用就是告诉用户他们目前在网站中的位置以及如何返 回。所以在配置面包屑的时候我们要注意，要足够清晰，让用户一 眼就能明白，同时一个良好的面包屑路径，将会诱使用户点击上一 级页面去浏览感兴趣的相关主题。这样，从而，可以降低网站的总 体跳出率。
Bread crumbs role is to tell the user they are currently in the website of the position and how to return. So when the configuration of bread crumbs we should pay attention to, to be clear enough, let users can see at a glance, also a good breadcrumbs, related topics will entice users to click on a page to browse interest. So, thus, can reduce the total body website jump out rate.
4.蜘蛛抓取内容是通过链接过来，那么我们网站的内容是否已经设置了，例如，一些密码或登录后才能被查看搜索引擎抓取等等。
The spider grab content is via the link here, so our site content is already set up, for example, some password or login to view the search engine grab etc..
5.网站的内链是否建设良好，良好的内链可以减少蜘蛛的工作负 荷，更加容易的抓取收录我们网站的内容。所以内链的建设，我们 要下点功夫。在内链上笔者的宁房网，当初是下了苦功夫，改了修，修了改。
The web site of the chain is good, good inside chain can reduce the spider work load, more easy to grab included our site content. So in the construction of the chain, we want to work hard. The inner chain the Ning real network, it is a hard work, change the repair, repair change.
6. 单一页面链接是否过多，一般搜索引擎推荐一个页面最多的链 接数在100-150之间，过多将不利于爬取，当然如果你的网站权重足 够高，或者页面权重足够高如主页可以适当增加。
Single page link is too much, the general search engine recommend a maximum number of page links between 100-150, too much is not conducive to crawling, of course, if your website weight high enough, or the page weight is high enough such as the home page can be appropriately increased.
7，网页的代码，我们要精简，避免冗长，正常情况下我们一个页 面的的大小大约在100K左右。网站代码的精简影响着我们网站的打 开速度。现在很多的网站采用的都是现有的模板，没经过精简，让 网页的代码处于冗长状态。笔者的宁房网采用的是自己编写，第一 避免了冗长，第二，在后期的优化当中更加的方便。
Webpage code, we should be streamlined, avoid long, normally we a page size was about 100K. The site code streamlining affect open speed of our website. Now many of the site are the existing template, not streamlined, make webpage code in a state of. Author Ning real network is used in their preparation, the first to avoid lengthy, second, in the later optimization more convenient.
8，H标签是否运用得当。搜索引擎会对H标签、B标签这样的强 化标签给予足够的重视，因此应该在网页中合理运用这些标签进行 强化。但是切记过度。H1标签一个页面只能有一个。
H tags are used properly. Search engines will pay enough attention to the H tags, B tags such strong tag, it should be in the webpage in the rational use of these tags to strengthen. But remember that excessive. The H1 tag to a page can have only one.
9，适量添加互动帮助网站提升人气和排名。如分享、订阅、推荐、 顶踩、评论、留言。这些互动的添加对于网站的排名是很有好处的。同时也能达到更用户沟通的效果。
The proper addition of interactive web help enhance the popularity and ranking. If the share subscription, recommend, top, trample, comment, message. Add these interactive for the site's ranking is very good. At the same time also can achieve more user communication effect.
